As much as PNB Housing believes in rendering highly satisfactory services to its customers, it believes in giving back to society with equal weightage. Their Corporate Social Responsibility team is adept at bringing positive changes in the lives of many marginalized communities through their continuous interventions.
In India, agriculture industry employs the highest number of people but the gradually real estate industry has grown to be the second highest employer. Construction workers form the real backbone of this industry and yet remain at the bottom of the socio-economic pyramid.
The frequent migration and residing on construction sites not only impacts their health and puts lives to risk but also impacts their children.
Offsite training is set up in areas where construction workers usually migrate from. The training partners reach out to the communities around the centers and mobilize the unemployed semi-skilled youth who are keen to learn, explore and join the construction industry.
These training centers give them theory and practical sessions which are also followed by industrial visits. After completion of the training, placements opportunities are also offered to the candidate to earn better.
In FY2017-18, PNB Housing trained around 8500 construction workers across India and aims to train another 10,000 workers, with a purpose to bring a change in the lives of these marginalized workers.
Day care centers for children of construction workers:
As much as construction workers are affected, their children suffer too when it comes to accessing healthy food, safe environment, and education, due to frequent migration and poor livability on construction sites. No wonder, the children of our country are malnourished. Taking their efforts to empower construction workers even more, over the years, PNB Housing has been establishing and supporting day care centers at the construction sites for these children with the help of its NGO partners.
PNB housing has established 32 daycare centres at construction sites in association with Mobile Creches where these children are provided with nutrition, learning, care and protection, 8 hours a day and 6 days a week. The Company has already helped more than 3500 children through this programme in aFY2017-18 alone.
Even pregnant mothers are supported and expecting mothers are made aware and encouraged for institutional birth at registered hospitals. The on-ground project teams also support lactating mothers for first 6 months. Regular checkups, immunization, linkages to government hospitals and providing supplementary nutrition are a part of the health intervention.
These centers also provide a supplementary diet for children and a minimum of 500 calories for each child is ensured. Fresh, hot, cooked meals are prepared at the center and three meals a day are served to these children.
The special diet including eggs and bananas is provided to children who are malnourished and weigh below the norms. Under-weight children are fed with soft foods and high protein supplements.
Through the day care centers, the education interventions of PNB Housing lay emphasis on education of children. In the age group of 6-14 years, the children who are entitled to be in school as per the Right to Education Act; the center staff conducts special meetings with parents to convince them to enroll their children in nearby government schools. The staff also guides the parents and visits the school with them to assist them for the enrolment.
In the 3-6 years’ age group, the children have imparted school readiness skills that will help them prepare better for admissions into primary schools.
In the current Financial year 2018-19, PNB Housing has been able:
- Impact lives of more than 3600 children in the age group of 0-14 years
- Conduct health check-ups for 1480+ children
- Provide deworming doses to 300+ children in need
- Ensure improvement in weight and overall health of nearly 200 malnutrition children
- Facilitate school readiness for 520+ children in the age group of 3-6 years
- Ensure enrollment of 70+ children in the age group of 6-14 years into formal schools
- Provide counseling to 160+pregnant and lactating mothers
- Reach out to nearly 3000 community members to spread awareness on social issues.
This is something which we believe that PNB Housing is doing wonderfully to make India a better place for everyone to live in, earn more, get educated and be successful.
© Ruchi Verma
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PNB housing has taken great initiative by opening day care centers for labours. Hearing for first time
This is a wonderful and much-needed initiative. Other large companies must learn from PNB Housing and follow suit. Thanks for sharing.
I recently red a book about construction workers in Dubai and your article adds more insights to the lifestyle of these workers. Absolutely great work by PNB
Good to know that they are supporting day care centres for the development of the workers children.
Good to know that they are supporting day care centres for the development of the workers children.
This is truly a much-needed initiative, great to see they came up with this centres for the workers
Its a really commendable work from PNB Housing. Taking care of the construction worjers’ safety and security is definitely the duty of any builder. But to take care if the family and children’s needs too makes them a class apart.
Indeed these workers need the holistic care and I’m so glad to read about various initiatives taken for the holistic development.
These is such a great initiative taken by PNB Housing by opening day care centers for labors. Really a nice article and amazing work by PNB
These are some great initiatives by PNB Housing Finance. I like the fact that they are helping the vulnerable like construction workers and giving them and their family a better life.
I must applaud the efforts of PNB Housing, trying to make things for everyone a lot more sustainable and liveable!
This is such a great initiative by PNB housing. I had no idea that they opened day care facilities for kids of labourers and provide information to pregnant women. I do see so much positivity in terms of development. Thanks for sharing.
When we think about corporates and big brands such things of humanitarian helps are usually ignored. Thanks for explaining things with such details.
I loved PNB Housing’s initiatives like deworming kids or setting up childcare of construction workers. Why no one else thought about this before?!
Amazing and inspiring post. This is a great initiative program. PNB Housing lay emphasis on education of children. Great thoughts.
That’s a great initiative by them that they have day care centers for the development of the workers kids.
Very good initiative. They need help and they are working hard to give their children a better future. Hope dau care will take proper care of their children
This undoubtedly is an amazing initiative, hats off for the same, and true that development workers are undoubtedly facing such issues on a day to day basis, will definitely share this blog across
wow, I didn’t know about this, such a kind and thought-provoking gesture by PNB.
PNB housing is doing inspiring work by grooming up these workers with their well curated course as well providing support to their children.
PNB Housing has taken a great initiative and it is doing just the right thing for those workers. It will create a great impact on their health and mental development.
This is great initiative. Those workers need such support and facilities. Love hearing that there is someone who thinks about them.
Kudos to PNB Housing for such great work and thought for the less privileged.It’s such a pity to see construction workers and their families suffering, specially little kids.Wish all corporate houses learn from this and do their bit too.Thanks for sharing this article.
Absolutely awesome. It is such a support to the needy and I think Each corporate should come up front and do their part
This is such a fantastic initiative by PNB especially to train and skill the construction workers along with providing Child care services to the children and care for pregnant women.
This is really a great initiative by PNB . Good to know that someone atleast think for the workers. Daycare center for the construction workers is a really good idea.
Good to know about the Humane side of PNB housing company. Hope other big business establishments follow the suit.
Very good initiative and their children deserve a better future. Thanks for highlighting it. Afterall they need proper food, basic hygiene and care, most importantly education also.
This is a wonderful initiative to help the people who actually need our help. Kudos to PNB and it is so good to know that it will bring happiness into workers life.
I’m glad I read this post. And hats off to PNB Paribas for starting something that benefit such people.
Great initiative of supporting families of workers by opening day care and counseling and support for women and children.
Having Day care for workers is great.. Today when day care arent even available for managerial staff, proving it for construction workers is great.
Such a nice initiative… We need more initiatives like this… Glad I came across this post
this is such a noble gesture by PNB housing. we need more companies to come forward and replicate this to make people’s lives better
Such a great initiative by PNB companies for providing dekhe to the workers and this is really helpful for them
Its good that someone is thinking about them. I read up about the immigrant workers in the middle east and their miserable living and work conditions – its saddening.
Wow..a great initiative by PNB.. its so important to take care of your employees and construction workers are often underplayed in our Indian market becoz of the availability of labour in India. Glad to see such commitment