23rd April 2017, when full India was get­ting tired of heat and prick­ing heat FBB planned some­thing which is like a cool breeze in this sum­mer and cel­e­brat­ed #World­Short­s­Day with the most trend­ing hash­tag on social media #DropTheP­ants. 


On social media, FBB opened their #DropTheP­ants reg­is­tra­tion and once you reg­is­ter there loy­al cus­tomers got EGV and from that, on 23rd they pur­chased shorts and while billing men­tioned their mobile num­ber which is reg­is­tered on the FB

And guess. lucky win­ner will win a free trip to GOA for 2. 

Wow!! This is one amaz­ing part but this cam­paign went viral with fun filled video launch of same by VIR DAS

Whats In the store??

Wig­gling­Pen Decid­ed to vis­it the store and check the col­lec­tion on this day and I was real­ly amazed by fan­tas­tic col­lec­tion. 

Ladies Section: 

Ladies sec­tion was filled with great stuff just for all fash­ion­istas who want some breathe from this heat.

Start­ing range: 499/- ONLY

Kids Section: 

I am impressed and picked up some amaz­ing stuff for my both kids as the col­lec­tion was amaz­ing, good qual­i­ty and in the pock­et.


Kids sec­tion they also have range of shorts start­ing with 299/- 

My daugh­ter got crazy and picked few for this sum­mer and my lit­tle show­stop­per enjoyed too in this great short!!

Men’s Section:

OMG!! this sec­tion has so much of vari­ety and great stuff from low­est as 299/- to 799/- Rs, a great col­lec­tion which made my hub­by pick few and said let me try more and buy. 

My whole fam­i­ly is all set to enjoy sum­mer and we took the chal­lenge to #DropTheP­ants and picked up shorts for this sum­mer to make us cool and enjoy more. 

Won­der­ful part of today was whole store staff was dressed in Shorts and took the chal­lenge to #DropTheP­ants and chill this freak­ing sum­mer. 

Check out this full cov­er­age and tell me in com­ment sec­tion 

How are you planning to #BeatTheHeat ? Do you dare to #DropThePants??


Store Loca­tion: FBB , Majhi­wada , Thane(w), Mum­bai

613 total views, 3 views today

23 Thoughts to “WorldShortsDay-FBB”

  1. Ankita Bardhan

    This looks so cool! And yes men’s col­lec­tion of FBB is super amaz­ing!

    1. wigglingpen

      Thanks a lot Anki­ta for vis­it­ing on my blog 🙂 Yes !! Men’s col­lec­tion is awesome..but I loved kids too <3

  2. The kids shorts are so cute! And final­ly, a full blown shorts sec­tion for wom­en too…Yay!

    1. wigglingpen

      Hey Thanks Lata for hop­ping here … yup kids sec­tion is amaz­ing and they have even superb col­lec­tion in new borns

  3. I will check out next time when I vis­it them, col­lec­tion is look­ing nice. For me, every­day is shorts day only.

    1. wigglingpen

      Yes Poo­ja!! Must try their new col­lec­tion, shorts and one piece dress too have good deals !!

  4. Oh hey, this is a cool option for my boys! Beat the heat with wear­ing shorts. Good idea. I’m gonna look for the­se soon.

    1. wigglingpen

      For Boys oh ya !! they have wide range for them …do let me know what u bought for your champs !!

  5. Shub

    Hot weath­er so big yes from me for this day!!! I loved the styles you show­cased here…

    1. wigglingpen

      Oh glad you liked it dear 🙂 yes in this hot weath­er this is some­thing most chill­ing thing 🙂

  6. Ooooo… I am going there today after all your posts and pick up some shorts for he kids. Love this post ???

    1. wigglingpen

      Thanks Veena !!! Great my post inspired you for shop­ping …hehe­he I always try to find rea­son for same.. let me know your shop­ping buck­et 🙂

  7. Afsha Galar

    Wow this is so cool!! Def­i­nite­ly required to beat the heat

    1. wigglingpen

      Yes!! Much need­ed and thanks to FBB they have given this 🙂

  8. Ruchi, I absolute­ly enjoy read­ing each and every blog­post by you! The video was awe­some. Had super fun watch­ing it. Look for­ward to more amaz­ing stuff :*

    1. wigglingpen

      Thanks Neha for lik­ing this … Yes I loved mak­ing this video ..promise to give some­thing more inter­est­ing next time

  9. Col­lec­tions looks a must try. Was look­ing for your love­ly pic.

    1. wigglingpen

      Jiya I was tempt­ed to try more shorts but this time resist myself and give my view­ers some oth­er looks …don’t wor­ry I don’t miss chance to be in cam­era 🙂

  10. Ruchie this is real­ly cool in this sum­mer. The won­der­ful fam­i­ly is ready in the shorts to chill at Goa beach­es.???

    1. wigglingpen

      Yes Jig­na !! All set just tick­ets are wait­ing 😉

  11. This is super duper cool!!
    You should have tried some looks on urself too! Loved the post!! Keep rock­ing!!

    Loads of Love

    1. wigglingpen

      Thanks Jig­na !! I real­ly want­ed to try some but just want­ed to give my read­ers some dif­fer­ent face and looks 🙂

  12. though i did­nt like the name drop the pants…but then this entire the­me looks so refresh­ing and fun… i wish i par­tic­i­pat­ed a won a tick­et to Goa


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