23rd April 2017, when full India was getting tired of heat and pricking heat FBB planned something which is like a cool breeze in this summer and celebrated #WorldShortsDay with the most trending hashtag on social media #DropThePants.
On social media, FBB opened their #DropThePants registration and once you register there loyal customers got EGV and from that, on 23rd they purchased shorts and while billing mentioned their mobile number which is registered on the FB.
And guess. lucky winner will win a free trip to GOA for 2.
Wow!! This is one amazing part but this campaign went viral with fun filled video launch of same by VIR DAS.
Whats In the store??
WigglingPen Decided to visit the store and check the collection on this day and I was really amazed by fantastic collection.
Ladies section was filled with great stuff just for all fashionistas who want some breathe from this heat.
Starting range: 499/- ONLY
I am impressed and picked up some amazing stuff for my both kids as the collection was amazing, good quality and in the pocket.
Kids section they also have range of shorts starting with 299/-
My daughter got crazy and picked few for this summer and my little showstopper enjoyed too in this great short!!
OMG!! this section has so much of variety and great stuff from lowest as 299/- to 799/- Rs, a great collection which made my hubby pick few and said let me try more and buy.
My whole family is all set to enjoy summer and we took the challenge to #DropThePants and picked up shorts for this summer to make us cool and enjoy more.
Wonderful part of today was whole store staff was dressed in Shorts and took the challenge to #DropThePants and chill this freaking summer.
Check out this full coverage and tell me in comment section
How are you planning to #BeatTheHeat ? Do you dare to #DropThePants??
Store Location: FBB , Majhiwada , Thane(w), Mumbai